Updated August 2023 Creating a business video is a daunting task. Whether you are targeting clients, employees, shareholders, or managers, your final piece needs to look polished and professional. Every visual communication platform has a learning curve, but most professionals…
You want a unique and attention-grabbing video for an affordable price. Plenty of online video makers promise to deliver, but they’re not all created equal. One element to pay close attention to when comparing visual communication platforms is the availability…
Something strange is happening on LinkedIn. No, it’s not the algorithm or the sudden surge of “kids at home” pictures. At least for us here at Powtoon, it’s a sheer abundance of video resumes that we’re being mentioned in. Now,…
Stop racking your brain to come up with new video ideas — you’ve already got tons of written material waiting to be repurposed into attention-grabbing videos! Breathe new life into an old blog by turning it into an animated video….
Are you incorporating visuals in your presentations and communications simply because it’s popular or because you truly understand its value? Or are you avoiding it altogether because the learning curve for yet another new tool seems daunting? The truth is…
Building brand awareness is Marketing 101: Awareness leads to trust, trust leads to sales, and sales lead to loyalty. Social media and other web-based advertising content are great tools to build brand awareness, but some types of content are more…
Every brand, no matter the size should be using custom characters that truly reflect your brand and audience. The math is simple. All great brands tell great stories. All great stories need great characters to take the lead, learn the…
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